Apple temporarily disables AI-generated news headlines after accuracy complaints
In this photo illustration, the 'Apple' logo is displayed on a mobile phone screen in front of a computer screen displaying Apple Intelligence logo in Ankara, Türkiye on June 10, 2024. (Photo via Apple Intelligence)
Apple has released a software update disabling its artificial intelligence-generated news headlines and summaries after complaints of factual inaccuracies from news organizations, including the BBC.
The move, announced Thursday, reflects the tech giant’s commitment to improving its AI capabilities while navigating the challenges of integrating artificial intelligence into its services.
Apple Intelligence’s first major slope
The affected feature, introduced in beta software for developers, had drawn criticism for delivering error-prone headlines and summaries. Apple confirmed that the feature will remain disabled until the issues are resolved, with plans to reinstate it for all users once improvements are made.
This development coincides with Apple’s broader push into artificial intelligence under the branding of “Apple Intelligence.”
Apple had aimed to boost sales with generative AI features in iPhone 16 models
The suite of AI-powered features was unveiled last year alongside the iPhone 16, which the company hopes will invigorate sales in a competitive smartphone market.
The iPhone 16 models feature generative AI for image editing, translation, and creative tools in messaging, though they stop short of the more ambitious applications touted by competitors like OpenAI and Google.
Google introduced AI-driven features with its Pixel 9 smartphones last year, while Samsung has incorporated AI capabilities into its Galaxy lineup. Samsung is expected to unveil its latest flagship device next week in Silicon Valley.
Despite being a relatively late entrant to the generative AI race, Apple’s collaboration with OpenAI, the maker of ChatGPT, signals its intent to solidify a competitive position.
The company faces mounting pressure to demonstrate that its innovations can match or exceed those of rivals such as Meta, Microsoft, and Google, which have already released tools enabling users to craft content through natural language prompts.
