YouTube contestant in Türkiye gets ‘fool’ tattooed on forehead for $2,225

A contestant on the reality competition show “Acik Eksiltme” (Open Auction), hosted by popular YouTube content creator Orkun Isitmak, made headlines after permanently tattooing the word “enayi” (meaning “fool” in Turkish) on his forehead.

The shocking moment took place during the second episode of the show’s latest season, which aired on Jan. 31, 2025.

The challenge: Tattoo for lowest bid

The show follows a unique auction-style format where contestants bid for challenges, with the lowest bid winning. During this particular challenge, contestants competed to see who would accept the forehead tattoo for the least amount of money.

The contestant in question ultimately agreed to get the tattoo for ₺80,000 ($2,225), sealing the deal with ink.

Social media backlash and debate

The stunt quickly went viral, sparking widespread debate across social media platforms. Some users questioned whether the financial reward justified the permanent mark, while others criticized the lengths people go to for online content.

Meanwhile, some commentators defended the contestant’s decision, arguing that personal choices should be respected.

Growing trend of extreme content

This incident adds to the growing trend of reality shows and social media influencers pushing boundaries for views and engagement.

As online challenges become increasingly extreme, discussions about ethical limits and the long-term impact of such stunts continue to emerge.