Footwear giant Merrell opens first store in Türkiye
Exterior of a Merrell retail store in Pennsylvania, U.S. (Adobe Stock Photo)
The U.S.-based hiking footwear brand Merrell is set to open its first store in Türkiye at Marina Shopping Mall in Istanbul.
The grand opening, scheduled for Feb. 26, will feature exclusive discounts, gifts, competitions, and special prize-winning events for visitors.
As part of the opening celebrations, Merrell is launching a special “Shop & Earn” campaign, allowing customers to receive shopping credits equal to their purchase amount for transactions made between 3:00 p.m. and 10:00 p.m. on the opening day.
These credits can be redeemed on the same day at the Merrell store and all Sport Point Extreme (SPX) stores.
Founded in 1981, Merrell is renowned for its high-performance hiking boots and operates as a subsidiary of Wolverine World Wide, a leading global footwear manufacturer.
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