Consumer demand in Turkish retail market slows in December

Türkiye’s retail sales growth shrank in December compared to November, the Turkish Statistical Institute (TurkStat) reported on Tuesday.
The volume of retail trade rose by 0.4% month-on-month in December, slowing from a 1.9% increase in November, the data showed.
On an annual basis, retail sales grew by 13.5% in December, marking the slowest growth rate in five months.
Technological devices lead the growth in the retail market
During this period, sales of food, beverages, and tobacco climbed 1.1%, while sales of non-food items inched up 0.2%. Meanwhile, automotive fuel sales saw a modest rise of 0.2% from the previous month.
Sales of computers, peripheral units and software, books, and telecommunications equipment led the demand growth in the market, increasing 32.8% despite declining 0.4% on a monthly basis.
Meanwhile, trade sales volume increased 8.2% year-on-year, with wholesale and retail trade, along with the repair of motor vehicles and motorcycles, rising 5.1%, and wholesale trade sales volume growing 6.7%.